Content Marketing | Sustainable Marketing

Building and delivering a content marketing strategy that benefits:

Need help developing and delivering your marketing plans? I'll help you connect with your audience, grow your revenue and reduce your carbon footprint.

Your customers

With your customers and clients at the centre of your organisation, a simplified user journey will help them achieve their goals with the fewest clicks possible.

The planet

Did you know that the average website produces 1.76g of CO2 for every page view? The leaner the user journey, the more efficient your website, the lower your carbon footprint.

Your profit

A comprehensive and well-executed content marketing strategy will ensure that your goals are identified, your audience well-defined, and your success measured.

Are you ready to go from

This...

... to this?

You're doing some marketing and comms but don't have the time or resources to make it deliver results
You're creating content ad-hoc for your blog, social media, email newsletters but you're not getting results
You have a website but it's not bringing you enough revenue
You have no idea whether your marketing is aligned to your sustainability goals
You don't know which parts of your marketing and communications are working, and which aren't
You're operating in a competitive market, with a range of potential cutomers, and you don't know how to reach the right audience

You have the peace of mind that your marketing and comms are in safe hands and you have a clear strategy in place
You're clear about your content objectives, messaging pillars, and how to make your digital channels deliver results
Your website is user-friendly and is driving a steady revenue
Your marketing is running at a lower cabon footprint, and your marketing includes sustainable techniques to keep your marketing carbon footprint as low as possible
Your marketing is being measured. You can see which elements are producing results and which aren't
You understand your ideal target customer and know how to meet them where they're at

Proud to have worked with:

Billmonitor charlotte jenkins content mareting

Hi, I'm Charlotte

Writer, strategist, child wrangler, nature-lover, gym-goer, lover of businesses with purpose (not necessarily in that order).

I work with medium-sized businesses and social enterprises to build and deploy content marketing strategies that keep the user journey simple and grow revenue while reducing the overall carbon footprint of your marketing.

My clients have two things in common: they’re all trying to do good, and they all have their customers at the heart of their organisation.

I’ve worked across sectors both in the UK and in East Africa, and I’m convinced that a comprehensive sustainable content strategy is the cornerstone of any successful purpose-led business.

Oh, and my two most difficult clients are my small children who continue to keep me accountable on a daily basis.